Inventors: Five do’s and dont’s for your elevator pitch
If you can sell your idea to companies or potential investors, your product could become the bestseller every inventor dreams of creating. A...
Perspective
Ten mobile app marketing mistakes you shouldn’t be making in 2015
Each passing year brings along some trends in our marketing efforts. While some stick out another year, others become passé. And we marketers...
Choosing and shaping the right team for your startup
Having the right team in place is likely more important in a startup than an established firm. Why? Because established businesses have layers of...
Five reasons small companies fail to grow
Once you find the money to start a business, it is time to move onto the growth phase. Some companies grow fast, while others take more of a slow...
The love affair with public clouds: Why public clouds make sense
So you’ve decided to move to the cloud. What’s it to be? Public? Private? Hybrid? Multi-cloud? So many questions and so many options. You start...
Five tips for raising capital for startups through MBA programs
The primary question that arises when you get an MBA in the U.S. with a startup is: Why did you come to study an MBA if you’ve already established...
Outlook on small business and startup hiring better than it has been in years
As we head into mid-summer and the weather heats up, hiring in the small business and startup economy may start doing the same. There are several...
Building trust as a new business in an offline industry
I got my feet wet in the online industry before launching my own local small business. Despite the cut-throat competition in the online world,...
Three things every new entrepreneur should know about relationship management
A killer idea for a new product or service is a great place to start a new entrepreneurial venture. But it takes more than a great idea to sustain...
Four tips to drive offline sales
Advertisements and valuable content can bring your audience to your website, but what is driving them to your store? Even though customers are able...
Four tips for your self-funded startup
Business concept: Check. Market research: Check. Funding? …oy vey. Despite the hard work and energy you may have dedicated to your startup, all...
Need a reason to start a business? How about 15?
According to Business Insider, approximately 543,000 new businesses are started every month. That is a big number. That is also a number that may...
